Business Innovation
Business innovation is the creation AND capture of new value in new ways. The best solutions entail innovation across multiple dimensions.
IXL Center's research and background is 35+ years of working side-by-side with executives and teams to drive innovation and build innovation management capabilities. Our expertise comes from being the innovation practice leaders at Arthur D. Little and Monitor Group and working with 100’s of companies from every industry and geography around the world.
Innovating across the whole value chain
IXL Center's expertise in business innovation helps organizations innovate across the entire value chain--including targeting new attractive markets, delivering in new ways, offering new products or services, producing in new ways, developing new business and pricing models, and establishing new networks and partnerships.
Business Innovation as a learnable skill
IXL helps clients learn how to drive growth through innovation. Clients develop skills in:
- Thinking outside the box and from different perspectives
- Using idea fragments to create value-adding business concepts
- Identifying attractive business opportunities
- Working with diverse teams to help you look across and beyond the company (gray spaces) for innovation breakthroughs
- Making decisions in the midst of uncertainty
- Selling new ideas to decision-makers through visualizations and story telling
- Moving quickly from an open-ended challenge to concrete plans
Innovating from concept to customer
IXL Center is an expert in both the front-end (generating breakthrough business opportunities) and the back-end (prioritizing, testing and taking ideas to market). Clients go from knowing nothing about innovation, to being able to consistently generate breakthrough businesses that gain buy-in from decision-makers and go on to create business impact. We have decades of experience in these areas:
- Introduction to innovation: Understanding what innovation is, why it is important and what the benefits are
- Innovation intent: Agreeing on where and where not to innovate and define growth targets
- Opportunity Insights: Determining trends that could impact your business and developing idea fragments for new markets, offerings, channels and production
- Fields-of-Play: Identifying and prioritizing new areas for the company to play in
- Business Concepts: Identifying new idea fragments around your fields of play and generating new business concepts
- Business Cases: Developing and pressure-testing the business concepts until there is confidence that they are worth pursuing
- Business and Execution Plans: Derisking, testing and refining business opportunities until there is evidence that they are worth investing in, accelerating execution and increasing the likelihood of success.